Dave Black Gave Away the Secret!
Yeap, I was there, sitting in the audience with my jaw hitting the floor and Sharon shaking me back to the real world as I heard him utter those words! And the scary part, what really concerned me was, the audience didn’t even hear him. They were way to tuned into comments that had dollar signs in them, what so many think is why photographers are in business. While it is a necessity, money is not why the successful and long term photographers are in the business of photography!
Dave’s class at Photoshop World on the business of Sports Photography was simply freakin great! I don’t care where you are in your sports photography business, or any business, he had inspiration and pearls in every sentence. Though he gave away the secret to success in photography within the first five minutes of his hour long presentation, it didn’t even come up during the Q&A, which still has me scratching my head!
First, understand that Dave is not only a dear friend, I hold him and his talent in the highest esteem! There simply is no one better than Dave so when he speaks, I listen! What’s the secret Dave let out of the bag? Well it had nothing to do with image quality though that is essential for longevity in the business. It had nothing to do with camera brands, how old or new your cameras are. It had nothing to do with how much camera gear you owned. It certainly had nothing to do with file formats. And while he didn’t say it in his words, every single image he presented during his talk screamed light and color so while not stated as important verbally, it sure in the hell was visually. Yet that’s not the secret Dave let out of the bag.
And I have to admit, I’m leery about giving away the secret here, now, since it was put out there and missed the first time. But I figure since Dave was the first to let it out of the bag, no one can point the finger at me. Yet, I wonder if my putting it out now, if it won’t just be missed again so why bother. Then I received an email from my last MLP, Bob, relating all his successes using this very basic yet primal element in a successful photography business and decided that if at least one photographer hears the secret and applies it, than it’s worth repeating.
I’ve been home only 23 days in 2013, the rest of the days I was on the road working. Now, this isn’t bragging, I don’t say this seeking sympathy. This is a simple statement kind of stating the success of my time behind the camera. It has everything to do with the secret to success. In fact, you could say it’s at the heart of it, which was almost the opposite of what the audience was seeking at Dave’s talk which is probably more why my jaw hit the ground.
What’s the secret, why have I made you wait this long to hear it? Well, I figured that if you really want to know the secret, you would read this. And if you really don’t, then you’re not even reading this now. And if you are just skimming this, I know the secret will remain the secret. Here is it, just like how Dave said it so matter of factly, emphasized with great images larger than life on the screen behind him. “Success comes from hard work! Why? Because few others want too!” Yeap, that’s it, that’s all there is to it.